New Trends In Funeral Homes

For centuries families have joined together forand stickers. It is always interesting to see a tribute
ceremonies and rituals to help them make meaning ofto the deceased through the eyes of a child.
their loss. Funeral professionals are all too familiar withEncourage a family to bring in their poster so that
leading these types of remembrance services, as wellyou may display it for visitors entering your funeral
as the rising trend of personalization. By offering ahome.
variety of choices to families you'll find that in additionThe possibilities are endless, but you don't necessarily
to helping them commemorate a loved one, you arehave to stretch your imagination to help adults and
inviting a variety of opportunities to connect and buildchildren memorialize a loved one. Many funeral
a rapport. Asking open-ended questions duringdirectors ask certain questions to illicit conversations
arrangements for instance allows a funeral director toabout memories during arrangements. You may
not only get to know more about the deceased, butalready ask these types of questions to get to know
also to observe the ways in which families interact.a family better or as a first step for personalization.
More importantly this becomes the ideal setting toTry encouraging family and friends to share stories
transform family conversations into ceremonialwith you about the person who died. By connecting
creations.some of this information, you are well on your well
How is Memorializing Different than Personalization?to helping a family memorialize a loved one.
Although very similar concepts, personalization in theSuppose during arrangements someone mentions to
funeral home tends to focus more on how theyou that their loved one enjoyed cooking. Why not
deceased is represented. I'm sure you've found thatoffer to print a favorite recipe in the memory of the
involving family members or friends in this processdeceased? If food is allowed at your funeral home,
creates a sense of unity and ensures that thewhy not offer a copy of the recipe and a sample of
personality of the deceased is kept alive.the dish itself? There are so many variations to this
Memorializing goes above and beyond personalization.memorialization technique. Explore ideas with families
The act of memorializing pays tribute to a person'sand friends and you may be surprised at what they
life and gives loved ones and friends the opportunitycome up with!
to recall memories. Funeral professionals who offerCandles are another way to help connect stories and
suggestions and facilitate such conversations canhelp people memorialize. Since there are now virtually
actually help family and friends capture even morehundreds of scents to choose from, a family can
memories. Recalling memories helps to build storiesmost definitely find a scent that reminds them of
about the deceased, therefore the likelihood oftheir loved one. Whether it is the scent that reminds
preserving memories increases as more stories arethem of grandma's banana bread, the scent of
generated.autumn leaves that is reminiscent of dad hunting in
Helping someone say goodbye to a loved one is anthe woods or the smell of pumpkin that reminds a
important service provided by funeral professionalsfamily of a child's favorite holiday, Halloween, ideas
and the cornerstone to any funeral home business.are plentiful. You may even want give visitors a
The care, compassion and empathy you exude atspecial votive candle with a sticker placed on the
such a delicate time in a person's life, is not likely toback with your name and logo and a special
be forgotten. Now-a-days, most people are familiarinscription in memory of the deceased. It goes
with photo boards, familiar music and small mementoswithout saying that these special give-a-ways not
that honor the life of someone when they enter theonly provide lasting memories, but they also provide
funeral home. Taking the leap from personalization toa subtle marketing opportunity as well.
memorialization is not complicated, it simply involvesMany funeral homes offer journals, albums or family
providing tools, suggestions and handouts to showtree memorabilia which become lasting memories and
family, friends and the community-at-large that youfamily heirlooms. Other funeral homes offer coping
are thinking of them and that you recognize thatkits, pre-printed coloring pages or coloring books to
everyone's life is special.children. Memorialization doesn't have to be expensive.
Helping Families MemorializeIf you can not afford to give away small gifts like
During a wake, why not have small pieces ofthe ones mentioned above you may want to
cardstock just the right size for people to writeconsider offering photographs to the family or
down their favorite memories of the person whofriends, handprints, footprints, locks of hair or video
died? Having discussed this idea with family or friendstaping the ceremony. These items are especially
during arrangements, you may want to walk aroundprecious for children. Remember, as they grow older,
during calling hours with some cards and pens in achildren have a limited ability to recall their
small basket encouraging others to share memories.involvement in wakes, funerals or memorial services.
These memories, funny stories or special recollectionsBy providing special opportunities to honor their loved
can be gathered at the end of the services andone, you are actually helping to decrease the
either given to family or friends in a special box orlikelihood of secondary losses associated with loss of
displayed in an album. If you don't feel comfortablememory.
walking around encouraging participation, you mayMost likely you will find that a brief conversation
want to check to see if the family would like a childabout memorialization will spark many creative ideas
or someone else to do the honors.from family and friends. Over time keep a list of
Of course there are many variations to this type ofthese ideas to add to your repertoire of suggestions
activity. You could have a box or basket of cardsand to pass along to others. You may even want to
with directions displayed near the guest book on aadd memorialization as one of the many services
separate table or you could have the directions withoffered. Children and adults undoubtedly benefit from
a poem or special phrase or prayer printed on thea variety of memorialization ideas and activities. It is a
back of the cards and hand them out with a pengentle way to begin the grief process, especially if
(imprinted with your name/logo) to people as theysomeone was not able to say goodbye to their
walk in. Encourage visitors to hand in their memoriesloved one before he/she died. I'm sure you will agree,
before they leave and to take the pen home withas the needs of families become more diverse, so
them as a gift.should our range of products and services. By
This memorialization technique can be modified evensupporting those left behind and encouraging
further for children visiting your funeral home,conversations about memorializing you not only
however, try and buy larger cardstock pieces (foundenhance communication amongst family and friends
in the scrapbooking section of most arts/craftsyou also provide an avenue to help them share
supply stores) since children tend to need more roommemories and create lasting keepsakes.
to write and draw pictures. Another suggestion forBelow are some additional suggestions for
children: pre-cut shapes out of construction paper,memorializing you may want to pass along;o Create a
such as butterflies, hearts or flowers. Children canstorybook, memory book or memory box about
then write, dictate or draw their favorite memoriesyour loved one who has died. Write down important
on these cut-outs to have as keepsakes, place in thethings that you would like to remember about the
casket or share with others.person who died. Interview family members and
Giving families the tools to help their childrenfriends to find out about their favorite memories and
memorialize a loved one is truly priceless. Whethermore information.o Write a message to the
you are providing children with an all-inclusivedeceased. Each night light a candle and remember
grief-related coping kit or just a pencil and a paper,your loved one while placing your message in a
you are providing them with an opportunity to createspecial box.o Create a special memorial area in your
lasting keepsakes in the memory of their loved one.home or display items in a shadow-box frame. Include
This is so important especially for families with youngsome favorite things or special mementos from the
children, since sadly, the average young child willtime you spent together.o Carry a lock of hair or
forget precious memories as early as a few monthsportion of a loved ones cremated remains in tiny
following their loss.container or locket.o Provide a dedication at your
Families with children of all ages may be interested inloved one's favorite place with a specially engraved
a special children's service to help memorialize a lovedbench or stone or some other type of marker.
one. Together they can choose songs or readingsCelebrate your loved one's life by visiting or having a
that pay tribute to their loved one. Children may alsopicnic at this special place.o Encourage children to
want to write a story, poem or song that can bedraw pictures or write stories inspired by their
read or sung aloud. They may also want to performmemories of the deceased.o Make a donation to a
a little skit or play that highlights the personality ofcharity or create a scholarship in the name of the
the deceased or favorite memories. Creating aperson who died.o Plant a tree, shrub or flowers as a
goodbye poster is also a nice way to involve childrenliving symbol to honor the life of the deceased.o
in the memorialization process. Encourage families toMake a collage about the deceased using magazines,
use poster-board or long butcher paper, wordsphotos, stickers, etc. Frame portions of goodbye
pictures from magazines, copies of photographs andposters or photo boards used during funeral services.
a variety of arts/crafts materials such as ribbon, paint© 2008.